São Roque Wine Tour: Wineries and Chocolate Factory

Discover the charm of São Roque on a wine and shopping tour from São Paulo. Visit the region’s top wineries, enjoy a rural tour, and spend the afternoon shopping at the Catarina Fashion Outlet.

Duration: 10 hours
Cancellation: 24 hours
Highlights
  • Estrada do Vinho (Spv-077) - Arriving in São Roque we gonna start the tour along of the famous Wine Road to visit 4 of the best wineries including the wine tasting from the winery’s menu of the day.
  • Terra do Vinho - Our first stop is at the Terra do Vinho Winery where tourists can taste the different types of house table wines, liqueurs,…
What's Included
  • Bilingual Tour Guide
  • Tickets of tasting in 3 Wineries
  • Transport insurance
  • Pick-up and drop-off at the hotels within a maximum 6 km from Sé Square
  • In-vehicle air conditioning
What's Not Included
  • Lunch
  • Tickets of attractions outside of tour programming
Additional Information

São Roque, renowned as the city of wine, invites you to embark on an amazing Rural Tour along the Wineries Road. This tour includes visits to four of the most traditional wineries, with tastings at three of them, and a seasonal visit to Wineland (from December to February) at one of the wineries. Additionally, we will stop by the Mega Store of the Cacau Show Chocolate Factory.

Location
Av. Paulista, 2355
Avenida Paulista
Travelers staying more than 6 km far from Sé Square, outside from pick-up area, have to meeting the group at the starting point. 2 blocks far from both Subway Stations: Consolação (Green line) and Paulista (Yellow line).
Cancellation Policy

For a full refund, cancel at least 24 hours before the scheduled departure time.

Customer Ratings
4.5
(13 Ratings)
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1 star
Jillco8531iq
Oct 12, 2025
A day in São Paulo. - Busy exciting city. Only there briefly but spent hours at São Paulo’s famous modern art museum aka MASP. Lots of nice hotels and restaurants and much to see. Wish I had had more time! Lots of traffic. Allow a good 60-90 minutes to get to and from the international airport GRU.
Review provided by Tripadvisor
Carlos_s
Dec 29, 2022
Hidden gem close to São Paulo. - The wine tasting experience from the local wineries is really nice. All people are welcoming and take their time in explaining each selection. Mauricio our local guide is a really warm and knowledgable person who explained every step of the tour with great detail. Definitely a must!
Review provided by Viator
Alec_gody
Apr 15, 2022
Natural View & Wine - Very friendly tour-guide, was fluently translating the tastings and managed requests. Save driving as well, felt very comfortable
Review provided by Tripadvisor
J2575uypriscillac
Dec 20, 2021
Excellent walk - Wonderful tour, everything very organized, clean with beautiful landscapes, excellent experience for lovers of wine and good beer and gastronomy. The visit to Vinícola Vinhos XV of November was treated very well by Mr. Carlos, very attentive; a primor of enophile, was the most welcoming. There are great options on the way. Good harvests at Vinícola Góes, only missed a more enlightening welcome on the strains, did not offer tasting, to try had to pay. We also love the Torquay Brewery, I only suggest that you put snack options to harmonize with the drinks, there is an ice bar quite fun for family, my daughter loved the ice sculptures.
Review provided by Tripadvisor
H30h40
Sep 27, 2021
Lovely - In addition to the very beautiful Mood, with a lot of beauty, many options for dining and restaurants Quiet sweat and easy access
Review provided by Tripadvisor
Estelafmelo
Jun 15, 2021
Excellent experience - The experience in São Roque was excellent, I loved to know the wineries and the wine of the dead! The guide Maurizio was super attentive, a great professional.
Review provided by Tripadvisor
Trindadepatricia
Sep 28, 2020
Paradise Walk - Thank the staff of Enterprise Vida and Energy for the excellent differentiated and personalized service!! Careful staff, patience, gave various tips on the tours, even differentiated photos they took! I made the route Campos do Jordão too / they indicated me the Garden of Pines paradisiac place and meeting with nature! Certainly when I return to São Paulo I will do other tours with this Enterprise: Life and Energy!
Review provided by Tripadvisor
Lee
Jul 7, 2025
Fun trip. May be Multi-Lingual - Our guide, Maurício was great! We definitely would give him 5 stars. The group that we were in was very enjoyable. The wineries were quite nice. Pretty good variety of wines tasted. My wife is very selective in wine and bought 4 bottles for us to bring back to the US. Note that these tours can be bilingual (as ours was) or multi-lingual instead of just English. As one of the Brazilians in our group said to us: "Brazilians love lines". Be ready for a long wait for lunch and traffic.
Review provided by Tripadvisor
Carlapavone
Mar 5, 2022
Nice weekend trip! - A delight of walking, 40 km from São Paulo, choose one of the various restaurants, all very charming. There are some with shopping options, like cheeses, wines, compotes.
Review provided by Tripadvisor
Dre
Feb 14, 2023
I really feel like my money was stolen and giving away by booking this tour. Foreigners beware… - From the start I was giving incorrect information. Day of tour I was told couldn’t add additional person and wasn’t going to be picked from my hotel
Review provided by Tripadvisor
From $131
up to 12 guests
2 - Adult
Cancellation: Free cancellation up to 24 hours before the start of your experience (local time).