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Paulista Avenue Tour: History, Culture, and Cycling
5.0
26 Ratings
Vila Mariana
Discover the renowned Paulista Avenue, a beloved gathering spot for locals, rich in history, culture, cuisine, shopping, and business. Relish a bike ride through neighborhoods such as Liberdade, Bixiga, Pacaembu, and Santa Cecília.
Discover the renowned Paulista Avenue, a beloved gathering spot for locals, rich in history, culture, cuisine, shopping, and business. Relish a bike ride through neighborhoods such as Liberdade, Bixiga, Pacaembu, and Santa Cecília.
Duration:
4 hours
Cancellation:
24 hours
Highlights
- Catedral da Se de Sao Paulo - The initial version of the Sé Cathedral was established in 1591. The current Cathedral’s construction began in 1913 and was inaugurated in 1954, though the main towers were not yet completed. It is recognized as one of the five largest neo-Gothic temples globally and has played a significant role in the country’s…
- Catedral da Se de Sao Paulo - The initial version of the Sé Cathedral was established in 1591. The current Cathedral’s construction began in 1913 and was inaugurated in 1954, though the main towers were not yet completed. It is recognized as one of the five largest neo-Gothic temples globally and has played a significant role in the country’s political history. The Cathedral also features a crypt that is open to visitors. In front of it lies the city’s Ground Zero.
- Liberdade - Liberdade is one of São Paulo’s most historic neighborhoods, renowned for being the largest Japanese community outside Japan. The streets are adorned with oriental lanterns, making it an excellent place to experience Japanese culture through its restaurants, shops selling Oriental products, festivals, and cultural events.
- Vila Itororo - Vila Itororó is a historic architectural complex in the Bela Vista neighborhood. Built between the 1920s and 1930s, it comprises a series of houses, gardens, and sculptures. Currently, part of the complex is under restoration and hosts cultural events, exhibitions, and community activities. Enjoy a fantastic show on your visit!
- Sao Paulo Cultural Centre - Situated in the Vergueiro area, the Centro Cultural São Paulo is a hub for culture and the arts. It offers a diverse program that includes contemporary art exhibitions, theater performances, music concerts, film screenings, and a library with an extensive collection. Immerse yourself in São Paulo’s culture.
- Orthodox Cathedral - The São Paulo Orthodox Metropolitan Cathedral is the main church for the Orthodox community in the city. Its architecture draws inspiration from Russian and Byzantine churches, featuring golden domes and intricate decorations. Besides being a place of worship, the cathedral also hosts cultural and religious events.
- Paulista Avenue - Avenida Paulista is one of São Paulo’s primary avenues, known for its vibrant cultural, commercial, and financial activities. The avenue is lined with a variety of shops, restaurants, museums, theaters, and cultural centers. It is also a venue for significant cultural and political events and demonstrations.
- Casa das Rosas - Espaco Haroldo de Campos de Poesia e Literatura - Casa das Rosas is a cultural venue dedicated to poetry and literature. It hosts soirées, recitals, book launches, plays, preparatory courses, exhibitions, and other events that promote poetry and the arts. The mansion, built in 1935 when the Paulista region was dominated by coffee barons’ mansions, was designed by architect Ramos de Azevedo. It was inhabited until 1986, when it was expropriated by the state government and opened as a cultural space in 1991.
- Tenente Siqueira Campos Park (Trianon) - Located in the heart of Avenida Paulista, Parque Trianon is a green oasis of Atlantic Forest amidst the urban landscape. It spans nearly 50,000 m² and features tropical vegetation, exotic flora, wildlife, and over 30 bird species. The park includes playgrounds, exercise equipment, and a Tourist Information Center. Its name originates from the old Trianon Club, which existed until the mid-1950s, where the MASP (São Paulo Assis Chateaubriand Art Museum) now stands, across the avenue.
- Museu de Arte de Sao Paulo Assis Chateaubriand - MASP - The São Paulo Museum of Art, or MASP, is one of the city’s premier cultural institutions. Founded by journalist Assis Chateaubriand, the museum hosts various exhibitions and boasts a collection of over 10,000 pieces by artists such as Monet, Picasso, and Di Cavalcanti. It is also notable for its architectural design by Lina Bo Bardi, featuring four large red support pillars and a 74-meter free span. It is a landmark of the city.
- Conjunto Nacional - Considered the first shopping center in Latin America, Conjunto Nacional opened in 1958 on Avenida Paulista. It houses shops, restaurants, bookstores, and apartments, divided between the “horizontal” building for commercial establishments and the Horsa building for residences. The shopping center includes Livraria Cultura, a gym, a currency exchange, pharmacies, and shops, as well as the Cine Livraria Cultura. It also features a Caixa Cultural unit that hosts exhibitions and dance and theater performances.
- Augusta Street - Rua Augusta is one of São Paulo’s most iconic streets, famous for its vibrant nightlife, theaters, bars, and alternative shops.
- Praca do Ciclista - Located on Avenida Paulista, Praça do Ciclista is a popular gathering spot for cyclists and bike enthusiasts. It hosts events related to urban mobility and serves as a starting point for cycling tours around the city.
- Praca Vilaboim - Praça Vilaboim, also known as Praça dos Arcos, is a public space in the Higienópolis neighborhood. It is distinguished by its decorative arches and frequently hosts cultural events, craft fairs, and artistic performances.
- Pacaembu Stadium - Pacaembu Stadium is one of São Paulo’s most historic football stadiums. Besides football matches, it also hosts cultural and sports events. The Pacaembu neighborhood is also home to the Football Museum, which is dedicated to the history of the sport in Brazil.
- Minhocao - The President João Goulart Elevated Highway, commonly known as Minhocão, is an elevated road that runs through downtown São Paulo. During the week, it serves as a major traffic route, but on weekends, it is closed to vehicles and becomes a recreational space for pedestrians, cyclists, and cultural events.

What's Included
- Bicycle use
- Use of helmet
- Raincoat
- Bottled water
- A little souvenir
- Bicycle use
- Use of helmet
- Raincoat
- Bottled water
- A little souvenir
Additional Information
- Operates in all weather conditions, please dress appropriately
- Operates in all weather conditions, please dress appropriately
Location
Portinha 183
Rua França Pinto
Hello bikers!♀
Let's make sure you have a nice ride. We advise not bringing valuables to the tour, and being aware of pickpocketers. We are waiting for you at Rua França Pinto, 183, - Vila Mariana - São Paulo - SP.
See you soon and enjoy the tour.
Kindly
Urban bike SP team
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
For a full refund, cancel at least 24 hours before the scheduled departure time.
Customer Ratings
5.0
(26 Ratings)
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1 star
Mayked2023
Jun 22, 2025
Cool bike tour - Super cool bike tour!
We were lucky enough to be on Sunday and that Roberto was our guide.
He speaks good English. Takes your time. Knows a lot and interesting things to tell.
On Sundays, lanes are closed and open to cyclists.
The tour is varied and you get a good impression of the mega-big city that is San Paulo.
We enjoyed it!
Roberto thank you!
Review provided by Tripadvisor
Michaelgm5458mg
May 11, 2025
Charm of SP - I highly recommend this tour. Pedro was friendly , conscientious and has a great sense of humor, born in SP he has a vast knowledge of the city with personal stories highlights were the panaramic views from the hi line and the live music pulsing from the old tow bars. Good intro to the city
Review provided by Tripadvisor
Sarahlc5571yk
Apr 28, 2025
Great tour! Best activity to do in SP - My tour guide Pedro was amazing! I was the only person to show up and he made the ride special. We biked for 4 hours and saw so many sites. He was very knowledgeable. I highly recommend.
Review provided by Tripadvisor
X7496asjasperv
Apr 28, 2025
Great! - On Sundays, streets in São Paulo are car-free and turned into city parks. A great experience to cycle through the city on that day!
Pedro and his team accompanied us in a cozy atmosphere during the trip. We have seen a lot and learned a lot about the origin and development of the city.
We enjoyed ourselves enormously and did not feel unsafe for a moment.
Huge thanks Pedro and Team!
Review provided by Tripadvisor
Taideb2019
Apr 8, 2025
So fun! - Great tour, fun historic gossip and awesome views. It made me love bikes (and São Paulo) even more!
*Better if you're comfy biking*
Review provided by Tripadvisor
Matteob1383
Apr 5, 2025
Sao Paulo by bike - Great experience, Pedro chose a suggestive and captivating route, adding interesting details about the attractions visited.
His tour is definitely a great way to visit Sao Paulo.
Review provided by Tripadvisor
283sebasti_ng
Apr 2, 2025
Great tour - Great tour, excellent for getting to know the city, Pedro was a great guide with a lot of patiance, also the coffee meeting point is great
Review provided by Tripadvisor
Clemson96
Mar 10, 2025
Great way to see São Paulo! - I went on a ride with Arthur today and the bike tour was in English. It was such a great time to see many sites in the city of São Paulo! We went longer than three hours - Arthur is very proud of his city, its culture, and its history. I learned a lot, got a great workout, and saw much more of the city than I ever could have walking around on my own. The bike is an 8-speed hybrid, easy to ride, and perfect for this tour type. São Paulo is very bike friendly with bike lanes everywhere. The stop for lunch in the old town area was a really cool local restaurant with local food available. At the end, Arthur provided a lot of local recommendations (via WhatsApp) like a good concierge. Definitely recommend!
Review provided by Tripadvisor
Beekara
Jan 15, 2025
Best Introduction to São Paolo - This was the best tour. For my first day in São Paolo, I saw so much and got great recommendations for food and things to do in the city next time. I would take this tour again tomorrow! Arthur was a great tour guide and the meeting place had great drinks and atmosphere. Get there early to enjoy a coffee and pão de queijo. I also recommend taking the tour on a weekend because of the markets happening in the city. Highly recommend!!
Review provided by Tripadvisor
Kara_o
Jan 14, 2025
Best First Day in São Paolo - This was an amazing tour of the city, Arthur was a great guide! I was touring on a Sunday, which ended up being the perfect day to go with so much going on in the city. Get there early to enjoy the coffee shop you meet at, it has great juice, tea, coffee, and pastries. I would take this tour again the next time I’m in São Paolo, it was so great.
Review provided by Viator
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